With so many desserts to choose from, shoppers and diners have many sweet options. From cakes and cookies, and pastries to pies – the choices are endless. Yet brownies are a mainstay dessert with endless appeal. And let’s not forget blondies (a portmanteaux of “blonde brownie”), which are appreciated for their sweet taste and numerous flavor variations. So grab a fork, and let’s delve into the wonder of brownies!
1. Loved By All
Brownies are loved for their chocolaty-rich fudgy taste and satisfyingly dense texture. Chocolate and cocoa-containing desserts are enjoyed the world over, and are a staple ingredient in so many desserts – that’s why it has universal appeal. Diners have a wide variety of ethnic food preferences, but one thing they have in common is their love of chocolate and everything chocolate flavored. Brownies are a familiar and comforting dessert, which often brings a nostalgic association from eating home-baked brownies. Your foodservice operation can tap into that deliciously nostalgic, emotional connection that only brownies can provide.
2. The Do-It-All Dessert
Blondies and brownies, like cookies, have can be prepared with so many variations. From chocolate chips to dried fruit, sprinkles to cinnamon sugar, blondies and brownies can be enhanced with many flavor profiles and add-ins. This versatility makes them the perfect indulgent dessert! Not only that, they can also be made with vegan ingredients to meet dietary preferences, as well as gluten free, lower sugar options, kosher and halal suitable. And get this – blondies are so versatile, they’re a way to enjoy brownies without the cocoa! (except if they have chocolate chips, but we digress…)
3. Cost-Effective
These days, people are looking for affordable and delicious treats, so brownies and blondies are a great choice. Compared with other more labor intensive desserts, serving brownies is a relatively low cost way to meet the needs of your customers’ sweet tooth. Individually-wrapped brownies can be stored frozen which extends shelf life and keeps waste and costs down. Tray brownies are simple to warm, prepare and serve, so they’re easy on your food costs. And if you’re purchasing from a reliable bakery, especially one that maintains a consistent quality with simple ingredients, then the affordable cost is good for you and your customers. And with individually wrapped brownies – there’s no prep – just merchandise and let the appetite appeal and convenience do the rest!
4. Portion Control
The general shape of brownies and blondies is a square or rectangle – so they’re easy to portion out and serve. The shape lends itself to uniformity and consistency with ease of storage – truly beneficial attributes in the foodservice environment. Your repeat customers will look forward to receiving a portion that they’ve been presented with previously. So whether they are pre-cut in an ovenable tray, or individually wrapped for dining in, or grab ‘n go convenience, brownies just have a built-in efficiency that’s a cut above most desserts. Greyston Bakery, the brownie expert, has been baking brownies since 1987. We are the proud supplier of brownies to Ben & Jerry’s ice cream (if you’ve eaten their fabulous Chocolate Fudge Brownie ice cream, then you’ve enjoyed our brownies!) Besides partnering with Ben & Jerry’s, we sell single serve, individually-wrapped brownies and blondies to fine restaurants like Cava, and natural foods retailer Whole Foods Market, among other fine retailers, restaurants and office coffee service (OCS) locations. Soon we’ll be selling tray brownies to foodservice operators – but in the meantime, you can enjoy and merchandise our IW brownies and blondies.
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